Given the 2009 roller coaster ride of spotwork, and the “more for less” reality of budgets, I thought it pertinent…
Browsing: POV (Perspective)
Social media has turned the corner to adult and corporate embrace. Millions now turn to blogs, social networks, and video…
I recently entertained 26 five-year-olds at my sons “drop off” birthday party. This is when the guests’ parents slow their…
Enough with the economy already. Yes, it sucks. Yes, business is bad. This is what you hear from everyone, everywhere,…
mcgarrybowen recently produced a spot for Chase titled “Blue Sky,” serving to introduce the bank to California after Chase’s acquisition…
The economy is making a comeback so the A-holes are coming out of the woodwork. Here’s a new one. Now…
Mad River Post closed its doors a couple of weeks ago. I cried. Twenty years ago commercials were edited…
I would bet that, like most people, you watch TV with the remote in your hand. And not because you’re…
I write about the festivals themselves and I leave the critique of the films to the experts (the nerds who…
Viral video in advertising is here to stay–but people are still debating what role it should play or how useful…