I just returned from a whirlwind trip to NAB. Two things stood out as “technologies to watch” that the advertising…
Browsing: POV (Perspective)
The evolution of online media sites like YouTube and Hulu into fully developed, mainstream entertainment platforms has created a seemingly…
This is my third time attending SXSW in the last five years. It’s amazing to watch first-hand what a year…
SXSW has been a very interesting experience, and as the week has gone on, I’ve come around to appreciating this…
There’s a certain sense of irony that Hollywood’s hottest properties are discovered in one of America’s coldest bastions. I think…
Let’s do a little musical math, shall we? As everyone is aware, Super Bowl XLVII ad time was expensive: this…
It’s a familiar challenge in the world of a TV promo producer. Network A calls on you eager to promote…
Having been a tabloid-sized publication since 1960, our first issue of 2013 introduces a more digital-friendly format conducive for reading…
Mobile has enormous potential as an advertising channel. This isn’t exactly news. The smartphone is possibly the most lucrative marketing…
Getting lost is seldom a good thing, but in the case of J.J. Abrams’ ground-breaking series LOST, it would have…