“It’s eighty degrees here right now, so it’s a decision not made lightly,” jokes Michael Folino, who this month is…
Browsing: Features
After a nearly yearlong search, Leo Burnett USA, Chicago, has a new creative leader, John Condon, a 19-year veteran of…
“Toy is a metaphor for the kind of work we want to do,” says Ari Merkin, founding partner at the…
Domestic locations are keeping busy with a spate of commercial, feature and television projects. In this week’s series, SHOOT takes…
Looking to shoot your next project outside the U.S.? Four hot spots for on location lensing–Argentina, Brazil, South Africa and…
This week’s series focuses on interactive ad agencies, and to that end SHOOT surveyed a sampling of creative execs at…
Last month, the Internet Advertising Bureau (IAB), in conjunction with its broadband committee, released creative guidelines for online broadband video…
“The culture is not something static so we don’t really spend time trying to maintain it. We spend more time…
(Editor’s note: Last week, SHOOT reported on the debut of Silverscreen in the context of it being one of several…
Creating campaigns beyond the 30 and 60-second formats is fast becoming standard operating procedure. Integrated campaigns–with viral ads, Webisodes, DVDs…