In recent months, a high-profile promotion and hire underscore that a number of ad shops are starting to look to…
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Orchestral fare–which may not be in vogue in today’s fast paced, at times seemingly synthesized society–nonetheless shows its timeless capacity…
When SHOOT asked for feedback about the competitive demo dynamic, we discovered it’s still a heated topic. Jack Livesey, co-proprietor…
In the Nike spot “Swing,” out of Wieden + Kennedy, Portland, Ore., the sound of a cello mirrors the inertia…
The times, they are a changing. Nielsen is shifting its audience measurement methodology to account for viewership–or the lack thereof–during…
The immense number of potential locations in New England that appeal to directors and producers remains the same, from the…
The exhibition portion of this year’s Siggraph will be open Aug. 1-3 at the Boston Convention Center. As in years…
With the annual Siggraph conference scheduled to take place on the East Coast for the first time since ’98, it…
As the annual Siggraph conference and exhibition turns the industry’s attention to the visual effects computer graphics world, SHOOT surveyed…
The past few years have seen the emergence of various digital cinematography cameras: The Arri D-20, Dalsa Origin, Panavision Genesis…