Michael Ferraro and Janine Cirincione, co-founders of New York-based PossibleWorlds, have developed animation software which allows users to scan traditional…
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Rome wasn’t built in a day. While this saying refers to the real city, it also applies to the filmic…
It was only about a year ago that the American visual effects and computer animation business weighed in with other…
Plenty of audio mixers who specialize in spots would love to get their hands on a longform project. But Steve…
The pace we were working at was really unbelievable," says audio mixer Philip Loeb of Sound Lounge, New York. He’s…
Super Bowl spots are not exactly known for being, um, sophisticated. For a while now, the big-budget, big-buzz extravaganzas have…
You may not know this, but folks who watch NASCAR can get a little bit—just a little bit—excited about the…
Whether you’re going to heaven or hell," the saying goes, "you’ll have to change planes in Atlanta." A lot of…
When Malcolm Venville set out to direct "Chief Executive"—a Merrill Lynch spot out of J. Walter Thompson, New York, that…
With close to 300 spots under its collective belt, as well as countless awards and an ever-growing roster of American…