When Bozell New York awarded managing director stripes last year to its head of broadcast production and its then number…
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For the first time since its inception in 1979, the cable sports network ESPN has launched a comprehensive branding campaign.…
Last fall, Mary Cheney, head of production at Bartle Bogle Hegarty (BBH), New York, was in pre-production on Levi’s Type1…
There aren’t too many professions still following the apprenticeship tradition. The tried-and-true method of learning a trade at the side…
As evidenced by the lead story in this week’s special report on editors, grooming the next generation of cutters requires…
Whassup!" is no longer the catch phrase du jour, but "Whooooo!" may pick up where the once-popular Budweiser adage left…
The top three music and sound design tracks on SHOOT’s winter top 10 chart all take a minimalist approach—orchestras and…
Last fall, composer/musician Ben Neill released the album Automotive—and subsequently brought new meaning to the phrase "going commercial." The CD…
In the commercial business, music composers are often behind-the-scenes kind of people. Sure, some may play in bands that they…
Newspaper headlines on the budget crises in almost every state are everywhere these days. The headlines are justifiably almost always…