• Friday, Jul. 4, 2003
"You're It": A High Stakes Game Of Tag

The mainstay kids' game of tag—as depicted in ad fare—has proven to strike a responsive cord among adults. The prime example is Nike's "Tag," directed by Frank Budgen of Gorgeous Enterprises, London, and bicoastal Anonymous Content for Wieden+Kennedy, Portland, Ore. In that lauded spot (winner...

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