Thursday, February 22, 2018
  • Thursday, Oct. 27, 2011
W+K, New York, Orchestrates Splashdown In Hudson River For Jordan Brand's Melo 8 Sneaker
  • NEW YORK
  • --

Making an experiential splash for NBA/New York Knicks star Carmelo Anthony's new Brand Jordan basketball shoe, the Melo M8, Wieden+Kennedy, New York, created the M8 NYC Flight Event, an epic nighttime show last week (10/20) on the Hudson River's Pier 54. An...

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