Tuesday, October 25, 2016
  • Friday, Aug. 8, 2008
VSS Research Predicts Declining Traditional Ad Market Yet Growth In Other Emerging Media Sectors
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Total communications spending is projected to increase 5.4 percent to $923.91 billion in 2008, as strong gains in the institutional and alternative media sectors offset the downward pressure of declining traditional advertising spending, according to research released by...

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