• Wednesday, May. 10, 2006
The Top Spot of the Week: Director Noam Murro Taps Into Man's Inner Beast For Rexona/Sure

The brief for Rexona/Sure was a simple one: Create a spot to air in Europe and the U.K. for the deodorant (known as Rexona in Europe and Sure in the U.K.) that speaks to regular blokes who like to get together and go to soccer games.
    With that directive in mind, as well as the fact...

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