Friday, October 28, 2016
  • Friday, Sep. 22, 2006
Top Spot of the Week: Director Aaron Ruell Reels In Two Talking Filet 'O Fish For McDonald's, Leo Burnett

McDonald's "Filet 'O Fish" finds one filet 'o fish trying to teach another filet the proper pronunciation of filet 'o fish. Their exchange is long and drawn-out--the commercial, part of a five-spot, Internet-based campaign stretches on for more than a minute--and this is exactly what...

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