• Wednesday, Nov. 29, 2006
Tex-Mex Cybernovela Offers Broadband Product Placement
  • HOUSTON
  • --

AlamoheightsSA, a Tex-Mex broadband cybernovela that debuted this week, is using product placement as a key advertising vehicle, with opportunities that are unique to the medium and different from TV.
    "When you offer product placement in an...

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