Tuesday, Aug. 1, 2017

Apple's iPhone may be ready for its next big act — as a springboard into "augmented reality," a technology that projects life-like images into real-world settings viewed through a screen.

If you've heard about AR at all, it's most likely because you've encountered "Pokemon Go," in which...

Tuesday, Aug. 2, 2016

In the few weeks since its release, Pokémon™ GO has dominated the interactive entertainment landscape. The augmented reality game has reportedly achieved more than 30 million downloads and lots of buzz. But as its popularity grows, so do questions about its legal implications - including the use...

Thursday, Mar. 31, 2016

Virtual reality is a trip, but an even wilder ride could be around the corner as mind-bending startups and technology trendsetters try to emblazon the world with interactive holograms that enlighten, entertain and empower us....

MySHOOT Company Profiles