Wednesday, February 22, 2017

WPP

Monday, Jan. 11, 2016

Jim Carlton will be taking on the role of chief creative officer, North America, for Geometry Global, WPP’s shopper marketing and activation agency. Carlton comes over from Arc Worldwide where he provided creative leadership on all of that agency’s accounts...

Sunday, Aug. 2, 2015

A leading advertising executive told the IOC on Sunday that the Olympic body needs to stay relevant with the younger generation and concentrate more of its content on the Internet and via mobile devices.

And the once futuristic-sounding technology of virtual reality will likely be part of...

Thursday, Jun. 25, 2015

WPP has acquired a majority stake in SET Management, LLC (SET Creative), a brand experience agency based in Portland, Ore., with offices in New York and Los Angeles. The deal allows WPP to grow its Branding and Identity group already comprised of retail and brand...