• Friday, Jan. 24, 2014
Super Bowl XLVIII: Roman Numerals Yield Impressive Numbers On Viewer & Ad Fronts
  • LOS ANGELES
  • --

The numerical bar is set high for the Super Bowl while the creative bar is often the subject of much debate. On the former front, though, the figures continue to impress. The reported average cost of a :30 timeslot during Fox’s upcoming telecast of Super Bowl XLVIII is a record high $4 million,...

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