• Thursday, Jan. 31, 2013
Super Bowl Advertisers Look To Gain Online Participation From Viewers
  • NEW YORK (AP)
  • --

You don't have to be a football player to be a part of the action on Super Bowl Sunday.

Coca-Cola is asking people to vote for an online match between three groups competing in a desert for a Coke on Game Day. Pepsi and Toyota are using viewers' photos in their ads. Audi let people...

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