Art Class, launched by director Vincent Peone and EP Geno Imbriale in 2018, has added directors Adam Azimov and Eric Kiel to its roster. This marks Azimov’s first official U.S. representation; he had previously been freelancing in the American ad market. Kiel’s past affiliations were Rabbit, NYC, and Pictures in a Row, L.A. Azimov’s filmmaking career took off with Silent Cargo, winning him Best Short Film at the ReelWorld Film Festival. Azimov has landed campaigns for Toyota and McDonald’s, and been shortlisted for industry honors including at The One Show and Clio Awards. One of Azimov’s standout projects is a high-energy hockey commercial he directed for adidas. His vision looked beyond the NHL superstars’ popular personas to showcase their individuality on and off the ice, shot via a mix of formats including an ALEXA, iPhones, GoPros, drones, and an old Hi-8 camera. Kiel meanwhile has a 20-year history as a commercial photographer, and has been directing for half that time. Even with his vast experience in media production, Kiel started in live action from the ground up, shadowing on set to learn as much as he could about being a strong leader. Believing the collaboration between director and crew is the glue to making a great commercial, Kiel has assembled a close network of DPs, editors, and producers to call upon for projects specific to the areas they thrive in. The former dive instructor has shot commercials underwater, along with equally adventurous ads in all types of geographic extremes. Kiel’s daringness and preference for working lean has landed him brand work for Land Rover, Chevy Silverado, GMC, Tabasco, New Holland, John Deere, Pep Boys, XOJet, Yeti, Dick’s Sporting Goods, FOX Sports, Pfizer, Marriott, Cargill, Decked, Ski-Doo, HP, Patagonia, and Outside Magazine…..