• Friday, Dec. 7, 2012
SodaStream Set For Super Bowl Ad Launch
  • JERUSALEM (AP)
  • --

An Israeli maker of home soda machines hopes to make a splash in the U.S. soft drink market through a global advertising campaign it will launch during Super Bowl XLVII.

For SodaStream, the advertising push marks a bold — and risky — bet on tapping into the tastes of the world's...

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