Saturday, September 23, 2017

My SHOOT NewsPage Abstract

Wednesday, Feb. 15, 2017
Marketing, Politics, High-Profile Endorser Collide At Under Armour

Whether the dust-up between NBA superstar Stephen Curry and Under Armour keeps mushrooming or fizzles out, this much is true: In an era of contentious politics, the dynamic between high-profile athletes and the big-money sponsors they endorse is growing more complicated.

A player in the...