Friday, October 21, 2016
  • Thursday, Sep. 27, 2012
POV: What Can Be Learned from the Rebranding of Batman?

It's been more than two decades since Batman was resurrected--rebranded--to the mainstream world, and it's largely due to a boy and his dream.

I wasn't just rejected from every studio in Hollywood; I was emphatically rejected because Batman was known only as a punch line to a joke....

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