Friday, October 28, 2016
  • Friday, Mar. 27, 2015
From New Coke To Starbucks' "Race Together": A Look At Some Brand Missteps
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It was a tempest in a coffee cup.

Mega coffee chain Starbucks wanted to spark a conversation about race when it asked baristas to write "Race Together" on customers' cups as part of a broader effort, but people standing in line for their morning java...

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