Thursday, September 29, 2016
  • Friday, May. 14, 1999
Networks Nix Skin Cancer PSAs

PSAs tread a fine line. In order to get viewers to hear an important message, the work must grab their attention. But if a public service spot is too shockingly graphic in its depiction of consequences, it runs the risk of turning off viewers-or of being denied airtime altogether.

The...

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