• Thursday, Aug. 26, 2010
McDonald's Names Its First-Ever Global Brand Chief
  • OAK BROOK, Ill. (AP)
  • --

McDonald's Corp. said Tuesday it named Steve Easterbrook, current CEO of its U.K. division and president of Northern Europe operations, to the newly created role of global chief brand officer.

The world's largest burger chain said Easterbrook will oversee marketing, menu innovation,...

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