• Thursday, Feb. 3, 2011
Marketers Look To Build Buzz For Super Bowl Spots
  • NEW YORK (AP)
  • --

The Super Bowl commercial blitz is extending beyond the usual talking babies and office chimps to engage viewers online and get more for advertisers' $3 million-plus investment.
    Marketers are using every trick in the playbook to dominate the buzz before the game and long afterward, too...

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