• Thursday, Oct. 4, 2012
Marketers Embrace Newer Media Platforms to Connect With Multicultural Consumers
  • NEW YORK
  • --

As the multicultural market continues to grow, 87 percent of marketers are either increasing or maintaining spending on all multicultural media compared to last year, according to an ANA (Association of National Advertisers) member survey. Additionally, 84 percent of multicultural marketers are...

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