Bicoastal creative content company Chromista has brought Jeff Baron aboard as partner/managing director.
Previously, Baron co-founded Loveboat–a creative content production company with offices in Los Angeles and Paris–alongside indie director Nicolas Winding Refn. There, Baron served as managing partner, leading the Los Angeles office to produce award winning independent projects encompassing advertising and entertainment. Under Loveboat’s banner, Baron oversaw productions helmed by such directors as Tino, Elena Parasco, and Refn himself.
Before co-founding Loveboat, Baron served as managing director for Stink in the U.S.; and was a sr. executive producer at Anonymous Content, where he worked for over 13 years. Baron’s body of work includes steering projects helmed by some of the industry’s most visionary directors, including David Fincher, Traktor, Frank Budgen, and Alejandra G. Iñárritu.
“Jeff’s stellar reputation and well-documented successes reflect our business ethos,” said Ted Robbins, Chromista founding partner and EP. “He’s deeply connected to brands, and agencies, has exquisite taste, and works tirelessly to nurture and support directing talent. His commitment to building trust and communication between clients and creators will be a valuable addition to the Chromista family.”
Chromista is the brainchild of Oscar-nominated director Darren Aronofsky (The Whale, Black Swan).
“My aim is always to build relationships, recognize creative potential, and shepherd the production of groundbreaking new work,” said Baron. “Chromista’s vision as a company is incredibly fertile ground for fearlessness in growing talent and producing work. I look forward to being a part of that process.”