Wednesday, October 26, 2016
  • Friday, Mar. 16, 2007
iWork: Mazda Canada Drives University Grad Awareness With Live-action Advergame

When it comes to reaching out to "digital natives," people born in the 1980s and beyond who are used to having technology at their fingertips, you have to look at different mediums. That's why when Mazda Canada wanted to engage a university-aged audience, who is particularly critical and cynical...

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