Wednesday, October 26, 2016
  • Friday, Aug. 25, 2006
iWork: Goodby Rides Specialized Bikes Into Customers' Lives Via Internet Films

In a departure from its traditional print advertising, Specialized Bicycles is inviting customers to the "ride-in" movies in its latest advertising endeavor. With the help of Goodby, Silverstein & Partners (GS&P), San Francisco, the company has launched a new Web site...

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