Sunday, September 25, 2016
  • Friday, Nov. 16, 2001
Gotta Dance: Usher-ing In The iPod MP3

Kinka Usher wore two hats during a recent shoot for Apple via TBWA/Chiat/Day, Los Angeles. On the :60 "Beat," which promotes Apple's iPod MP3 player, he served as both director and choreographer. Well, unofficial choreographer. More on that later.

The commercial opens on a bespectacled...

This content is archived. The full version is only available to SHOOT members.

CLICK HERE TO PURCHASE MEMBERSHIP

Memberships can be purchased for as little as $14.95 per month and can be cancelled at any time. In addition to SHOOT archives access SHOOT membership includes:

  • My SHOOT cv Profile with 1 Reel up to 10 videos (live profile example)
  • Access all SHOOT Magazine PDFs
  • SHOOT Print Magazine subscription
  • Management area for all SHOOT digital publications
  • Personal NewsRoom
  • Official PDF Version
  • Coming Soon -  Talent recruitment postings for projects and jobs in film, TV, commercials, etc.

Note: If you are already a paid SHOOT member please login here.