- Wednesday, Mar. 1, 2017
- NEW YORK
BaseCamp Entertainment has added The Wolf Brothers and Maureen Hufnagel to its directorial roster for U.S. representation. This marks the first commercial production house affiliation for The Wolf Brothers, consisting of Mike and Gary Wolf, who earned inclusion into SHOOT’s 2015 New Directors Showcase. Meanwhile Hufnagel had previously been with America Film Works for representation in the Hispanic market.
Hufnagel brings a visual and emotional warmth that has marked her work for U.S. brands including McDonald’s, Payless, Ford and Coke. Her eye was developed when she began her profession as an agency art director in Argentina, having worked for Santo, Ponce, JWT, Saatchi & Saatchi, and Young & Rubicam. An award-winning creative, her accolades include three Cannes Lions and six Clio awards.
The Wolf Brothers bring together expertise in front of and behind the camera to craft spots that are slyly hilarious in tone, structure and performance.
Mike Wolf’s directing projects have earned Telly, AEGIS, AiME and Vision Awards. He started his career as editor and colorist for television, music videos, feature films and commercials, where his advertising clients included Anheuser-Busch, Disney, Lexus, Citibank and Red Bull.
Gary Wolf, after getting a taste of directing for theater, moved into the casting side of commercial production, working closely alongside ad agencies, production companies, and directors on a multitude of national spots and branded content. He also worked as a featured actor in episodic television, film and national commercials for Carl’s Jr., Chevrolet, Pepsi, Honda, Miller Lite and Heineken.
BaseCamp Entertainment founder/EP Mary, a.k.a. Pepper, Pimienta, said of her directorial additions, “Maureen’s distinct visual style, combined with her dry sense of humor and great timing, is reflected in her ability to tell a full, impactful story in just 30 seconds, which is invaluable to our clients. The Wolf Brothers have joined their unique talents and personalities--and quirky comedic sensibilities--to create an effective and unforgettable branding experience.”
BaseCamp Entertainment has also enjoyed recent success with others in its directorial lineup, most notably Joshua Z Weinstein whose film, Menashe, debuted at the Sundance Film Festival in January. The feature follows an Orthodox Jewish widower’s battle for custody of his son and explores the nature of faith and the price of parenthood. Reviewers have praised Weinstein for his light touch with both the humor and the sentiment of the story.