- Wednesday, Nov. 15, 2017
- NEW YORK
Production house We Fly Coach has signed 2017 Grand Clio-winning director Marcus Perry for spots and branded content globally. This marks the first commercial representation for Perry whose prior branded work was done on a freelance basis.
Among his notable projects is a film--which won a Grand Clio at this year’s Clio Entertainment Awards as well as a 2017 Golden Trailer honor--promoting the lauded Denis Villeneuve-directed feature Arrival. Perry’s piece reinforces an Arrival theme--the importance of communication--by bringing together people who speak different languages yet still somehow manage to connect.
Director, writer and producer Perry has spent over a decade crafting high-end commercials, promos, experiential content, and genre projects for top motion picture studios, television networks, agencies and brands. Bringing a cinematic approach, he has helmed work for such clients as Paramount Pictures, 20th Century Fox, Warner Bros., Walt Disney Studios, Universal Studios, Sony Pictures Entertainment, A&E Network, McDonald’s and Zappos. Perry’s work ranges from comedy to action, and he’s directed A-list talent ranging from Dwayne Johnson to Will Ferrell.
Perry related, “I’ve been fortunate to work in film for a long time, creating content to support some of the biggest blockbusters out there. I love bringing that big screen approach to commercials, and creating stories for brands that have a really human and universal appeal. We Fly Coach approaches content the same way I do. In this changing industry, you have to stay lean, but still deliver polished results. They embrace creative challenges...And I love their work.”
In addition to advertising, Perry has written films for entertainment studios. He is also the creator of the Image Comics series “Descendant,” and “Albert Einstein: Time Mason” for Action Lab Comics.
Elizabeth Benson, We Fly Coach partner/EP, said of Perry, “He really thinks as a viral content creator, and that’s exactly the kind of director we love having on our roster.”