Wednesday, October 26, 2016
  • Tuesday, Apr. 5, 2016
Director Malik Vitthal Joins The Corner Shop For Spots, Branded Content
Malik Vitthal
  • SANTA MONICA, Calif.
  • --

Malik Vitthal, whose feature directorial debut Imperial Dreams won the Audience Award at the 2014 Sundance Film Festival, has joined the roster of The Corner Shop for commercials and branded content in the U.S. market. This marks Vitthal’s first career representation in the ad arena.

Vitthal wrote and directed Imperial Dreams which is set for a full theatrical release this fall. Inspired by a real life story, the film was set and shot in Watts, Los Angeles. This gritty yet ultimately uplifting film stars John Boyega (Star Wars: The Force Awakens), who plays a reformed gangster returning home to his 4 year old son after 24 months of incarceration. Boyega’s character, Bambi, is looking to leave his former life behind, aspiring to become a novelist. 

Vitthal joins a lineup of directors at The Corner Shop which includes Peter Thwaites (who launched the company in 2013 with producer Anna Hashmi), Wilfrid Brimo, Ellen Kuras, Jonathan Herman and James Rouse.

The sales force handling The Corner Shop consists of indie reps Resource on the West Coast, Ziegler/Jakubowicz on the East Coast and MKH Representation in the Midwest.