Sunday, September 23, 2018
  • Friday, Aug. 30, 2002
Convenience Shopping For Commercials

7-Eleven does a brisk business. If you're driving along late at night, you can run in, grab something to eat and be on your way in minutes. What 7-Eleven sells is not so much food as convenience, and it's a very successful formula. It works for 7-Eleven and it works for consumers, that is,...

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