Friday, September 30, 2016
  • Wednesday, Oct. 14, 2009
Carat Dangles Lowered Forecast For Ad Market In 2009; Improvement Projected For Next Year
  • NEW YORK
  • --

Aegis Group's media firm Carat has revised its forecast downward for both global and U.S. ad spending during the full calendar year 2009. Back in March, Carat projected a 5.8 percent decline in worldwide ad expenditures for '09 as compared to the prior year....

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