• Friday, Feb. 26, 1999
Big Bang Theory Becomes Reality: GSD&M, Dir. Gerard de Thame Dramatically Showcase The Strength Of Steel.

A new Steel Alliance ad campaign out of GSD&M, Austin, highlights the applications and benefits of using steel. One of the five :15 spots, "Split Second," makes the most compelling argument: your life may depend on it.

Directed by Gerard de Thame, in a production...

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