Friday, October 28, 2016
  • Friday, Mar. 25, 2011
The Best Work You May Never See: ClearWay Minnesota's "Grave Digger"

We open on a desolate field with the sound of a shovel digging in the background. The camera reveals a man in a business suit shoveling dirt.
A voiceover intervenes: "Last year tobacco executives spent almost $200 million on advertising--just in Minnesota. What did we pay in return?"

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