Thursday, February 22, 2018
  • Friday, Dec. 5, 2003
Bernice Kanner QBs Book On Super Bowl Commercials

Marketing expert Bernice Kanner's latest book, The Super Bowl of Advertising: How the Commercials Won the Game, has come out at a time when it seems like everybody is beating up on advertising—the TV commercial in particular. The naysayers include a growing chorus of industry insiders who are...

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