Sunday, June 25, 2017


  • Wednesday, Apr. 19, 2017
Cooke Optics to unveil S7/i Full Frame Plus lenses at NAB 
Cooke's 50mm S7/i

Cooke Optics, manufacturer of precision lenses for film and television, will launch the S7/i Full Frame Plus prime lens range at NAB 2017. The new range is designed to cover the emergent full frame cinema camera sensors, up to the full sensor area (46.31mm image circle) of the RED Weapon 8K. The range is scheduled to ship from June 2017.
“The Cooke S7/i Full Frame Plus range enables you to shoot beautiful 35mm/Super 35mm format now, and also to be prepared when camera sensors go to full frame, VistaVision and beyond,” said Les Zellan, chairman and owner, Cooke Optics.
The new lenses--which, like all Cooke lense feature the beloved “Cooke Look”--will be available in 18, 25, 32, 40, 50, 75, 100 and 135mm. All Cooke S7/i Primes have a true T2.0 aperture and cover 35/Super 35mm, Full Frame and beyond. They have a common fixed front diameter of 110mm, with a focus drive gear of 140T x 0.8 mod and an iris drive gear of 134T x 0.8. A nine-leaf linear module iris assembly is fitted into the Cooke S7/i lenses. The average weight of an S7/i lens is approximately 3.5kg.
Cooke will also debut the Panchro/i Classic range and the new front Anamorphic/i zoom lens at NAB 2017. In addition, visitors to the Cooke booth will see the Anamorphic/i SF lens range, as well as lenses from its leading Anamorphic/i, 5/i, S4/i and miniS4/i ranges, and the Sony E and micro 4/3 mounts for miniS4/i and Panchro/i Classic lenses that enable users of these cameras to benefit from the “Cooke Look” for the first time.
Visitors to NAB should note that the Cooke Optics booth has moved from its regular spot; the new booth C5414 is near the Grand Lobby/North Hall exit, opposite JVCKENWOOD and adjacent to For-A.

  • Tuesday, Apr. 18, 2017
FilmLight to preview Baselight STUDENT at NAB 
Steve Chapman, FilmLight founder and CEO

At NAB, FilmLight will preview ITS latest product, Baselight STUDENT, a software-only macOS application that answers the call from a growing number of facilities for trained Baselight colorists and assistants. 

Baselight STUDENT is intended as the perfect learning tool, either for those wanting to train to become a professional colorist, to work on short personal projects, or for experienced practitioners moving up to Baselight from other grading solutions. While the new application is free, interested parties must register and be eligible to become a part of the Baselight Learning Programme to obtain a licence.

“We’ve had growing requests from freelance colorists and creative artists for this product,” explained FilmLight founder and CEO Steve Chapman. “But we don’t just want to hand out a free piece of software and walk away. We want to work with training institutions and the creatives to make sure that they have the right resources and support to achieve their goals.”

Baselight STUDENT is a fully functional version of FilmLight’s Baselight color grading software--with GPU rendering--that runs on any supported Mac platform. This includes support for an optional control surface, like FilmLight’s Slate panel, and even SDI monitoring for a full grading suite experience. 

The principal limitation is that the application is restricted to render out only h.264 movies or JPEG images. With no watermarking, this means that Baselight STUDENT can be used to create academic-year projects within the limitation of the delivery formats. Along with conform capability, color space handling, format editing and the ability to render both image sequences and movie files, this also makes the application the ideal tool to learn how to start a career as a professional colorist assistant.

FilmLight will initially talk to participants to assess their individual needs and then provide them with a free licence for the appropriate length of time, along with practice material they can use to get up to speed. FilmLight will also develop regular video tutorials and live best-practice webinars for members of the Baselight Learning Programme.

“We’ve reached pretty far with our team of in-house trainers but it just isn’t physically possible for everyone to access face-to-face training with FilmLight product specialists,” added Chapman. “With the growing popularity of the BLG metadata workflow, and the forthcoming release 5.0 across our product line, this grading software provides a unique opportunity for everyone to get a handle on Baselight’s advanced color tools as used by top-notch artists everywhere.” 

FilmLight will demonstrate Baselight STUDENT at NAB2017 on booth #SL3828 (April 24-27, Las Vegas Convention Center).

  • Monday, Apr. 17, 2017
JVC to debut ProHD Portable Bridge at NAB
JVC's ProHD Portable Bridge

JVC Professional Video, a division of JVCKENWOOD USA Corporation, has announced the PB-CELL200 ProHD Portable Bridge, a robust bonded LTE hotspot that streams signals from multiple ProHD, 4KCAM, and JVC PTZ streaming camera models for live broadcasts or webcasts. JVC will debut its ProHD Portable Bridge at the 2017 NAB Show (Booth C4315), which runs April 24-27 in Las Vegas, Nev.

Using the same SpeedFusion VPN Bonding technology as the ProHD Wireless Bridge, a car-mounted system JVC introduced last year, the new ProHD Portable Bridge is a self-contained, remote broadcasting hub powered by AC or attached Anton/Bauer battery. Developed by Peplink, a leader in VPN bonding solutions, SpeedFusion combines multiple cellular, wired, and Wi-Fi connections to create an unbreakable backbone for the ProHD Portable Bridge.

The ProHD Portable Bridge allows live streaming from multiple cameras to HD-SDI decoders or servers at a central location, as well as CDNs like JVCVIDEOCLOUD and Facebook Live. Its dual cellular modems with redundant SIM slots support up to four different cellular providers for bandwidth bonding, data overage protection, or blind spot elimination.

JVC cameras feature a built-in encoder with Zixi™ error correction and variable bit rate control. The encoded signal is sent to the ProHD Portable Bridge via a Wi-Fi camera transceiver, which plugs directly into the camera’s USB port. The two-way signal allows camera operators to change their locations, and also provides remote camera control and IFB audio on select models.

Dual-band Wi-Fi provides two independent, high-speed networks that work together (2x2 MIMO) to maximize throughput. The ProHD Portable Bridge also doubles as a secure, high-speed hotspot, so crew members can connect mobile devices to the internet or an enterprise LAN in the field with a secure VPN. Two RJ-45 connectors allow wired LAN connections as well.

“The ProHD Portable Bridge provides an affordable and reliable option for broadcasters and other organizations that want to provide multi-camera live coverage without the hassle and expense of satellite or microwave trucks,” explained Edgar Shane, general manager of engineering, JVC Professional Video. “It provides reliable and secure uplink back to your broadcast facility or content distribution network.”

The PB-CELL200 ProHD Portable Bridge has an MSRP of $5,500 and will be available at NAB. JVC also offers economical cellular data packages, as well as its JVCVIDEOCLOUD online video and live streaming platform for small and medium-size enterprises.

  • Thursday, Apr. 13, 2017
IABM announces shortlist for 2017 Game Changer Awards
John Ive, IABM director of strategic insight and chairman of the Game Changer Awards' judging panel

IABM has announced the shortlisted candidates for its 2017 Game Changer Awards. More than 100 high quality entries were received--a record for these awards. The judging panel faced a tough job in reducing these to the entries that made the shortlist below. Key judging criteria were: innovation; newness; impact; benefit; value; and potential new opportunities offered by the entry.

“The record number of entries this year, and their high quality, reflects the ever-accelerating rate of innovation in the broadcast and media technology supply industry as companies strive to gain and maintain a competitive edge,” said John Ive, IABM director of strategic insight and chairman of the judging panel. “Such was the quality and range of innovation on show that we have expanded the number of shortlisted entries in each of the 10 categories to four.”

An independent panel of 40 expert judges will now come together to choose the winners in each category, which will be announced at the IABM Game Changer Awards ceremony on Tuesday, April 25, LVCC Room N235/7, 5.30-6.30pm. The event is open to all IABM members and trade press journalists.

The winning entries will be automatically submitted for the IABM’s prestigious Peter Wayne Award, with the winner announced at the IABM Annual International Business Conference and Awards in December 2017.

Many of the products and services shortlisted will only be revealed by the companies who entered them at NAB Show 2017 itself, hence we cannot reveal these before the show. However, the companies responsible for the shortlisted entries are:

Acquisition & Production
Axon Digital Design
Grass Valley
SimplyLive LTD

Alteros, Inc.
Riedel Communications
Solid State Logic
The Telos Alliance TV Solutions Group

Content & Communication Infrastructure
Evertz Microsystems Ltd
Guntermann & Drunck GmbH

Playout & Delivery Systems
Cobalt Digital Inc.
Evertz Microsystems Ltd

Digital Anarchy
InSync Technology Ltd
Snell Advanced Media (SAM)

Project, event or alternative product/service
Sobey - CCTV (China Central Television)
Grass Valley
Groupe Media TFO

Gearhouse Broadcast
Imagen Ltd
Verizon Digital Media Services
Visbit Inc.

Dell EMC

System Automation & Control
Arvato Systems
NewsMaker Systems
Prime Focus Technologies
SDVI Corporation

Test, Quality Control & Monitoring
PacketStorm Communications, Inc.
The Telos Alliance TV Solutions Group

  • Wednesday, Apr. 12, 2017
Aspera enters new era, will preview new streaming service at NAB
Aspera co-founder and CEO Michelle Munson
EMERYVILLE, Calif. -- 

For NAB 2017, Aspera, an IBM company and creator of technologies that move the world’s data at maximum speed, will demonstrate its most ambitious set of high-speed transfer software and workflow automation solutions ever, including a preview of a new streaming service for high-quality video and data streaming as well as new capabilities across Aspera Files, Aspera Transfer Service, Aspera Analytics, Aspera Drive, Aspera Shares, and Aspera Orchestrator.

The technology foundation of the latest generation of the Transfer Server software includes major advancements in core FASP transport performance and security, optimized scale out options that can sustain 20 Gbps+ multi-session jobs across clustered cloud instances, and full multi-tenant management. New capabilities offer the ability to transmit live video and data streams for universal delivery of any bulk streaming application over the WAN – including live video ingest and distribution, high quality streaming to the browser, and live data ingest for big data analytics – plus updates across the entire suite of applications and APIs including new SaaS services.

Preview of the New Streaming Platform – At NAB 2017, Aspera will preview a new streaming platform service with new technology that can support any streaming provider (live video or data from TCP as well as UDP sources) without modification, and across a variety of clients (browser, mobile and desktop) using Aspera Files and Aspera Transfer Service SaaS platforms. This builds on the Aspera FASPStream technology introduced last year used for transporting live broadcast quality video and data feeds with guaranteed delivery rates independent of network round trip time and packet loss, opening the possibility of streaming over global, commodity internet paths with extraordinary quality.  

Aspera FilesTM SaaS – Aspera has introduced more than 30 new Aspera Files features for its Personal, Business and Enterprise editions. Ideal for the smallest start-up to the largest enterprise, Files provides a complete high-speed file sharing solution, spanning any public cloud or on premise storage, and is available to customers as either pure pay-as-you-go or volume commitment options directly from Aspera Sales and through the Aspera Store online. New client options and features are available via Aspera Drive, Aspera Connect and Aspera Mobile applications to dramatically extend the user collaboration possibilities for desktop, browser and mobile access.  Significant advances in the Files API and ATS API allow for easy integration of the platforms into media and enterprise workflows, and 3rd party platforms that need fast, easy, high performance transfer.

Aspera Transfer Service (ATS) – ATS is a new hosted multi-cloud, multi-tenant software service that enables secure high-speed transfer of large files and data sets to, from, and across cloud infrastructure. Customers can access and use ATS either as a stand-alone platform solution or as a part of Aspera Files to enable the application to connect to and transfer with third party cloud platforms. Aspera has now launched ATS in the major storage regions in IBM Cloud and Amazon Web Services with early access available for Microsoft Azure and support for Google Cloud soon, all of which offer a host of unique and advanced capabilities for high-speed bulk data transfer direct to cloud storage.

Aspera Drive 3.0 – Aspera Drive delivers an in-desktop experience for remote transfer, sync and package exchange from a Windows or OS X desktop. The new Aspera Drive 3.0 brings major new remote collaboration capabilities including:

  • Check-in / check-out option to download a local copy of files to make changes exclusively and then easily check-in to replace the master version.
  • New remote Share-to-Share transfer capabilities to enable local or global high-speed transfers directly from the user’s desktop.
  • New OS X Finder Mount for Seamless Open and Save to open and save remote files directly in the corresponding local application
  • Expanded Remote Permission Options supports an expanded set of operations including direct preview of eligible files from Aspera Files.
  • Other significant releases running on the core FASP 3.7 platform include Aspera Share 2.0 for high-speed collaboration, Aspera Orchestrator 3.0 for advanced workflow automation, and Aspera Analytics for next generation transfer analytics and visualization.

Aspera Shares 2.0 – Aspera Shares is a simple, intuitive web application that enables globally dispersed internal and external users to quickly share large files and whole directories, of any size, on servers located worldwide. With a single web interface, users and administrators have consolidated and secure access to content stored anywhere across various on-premises and cloud storage systems.

In this major 2.0 release, Aspera introduces Organizations and Projects to enable greater scale and control across diverse projects and user communities in the enterprise. Administrative rights can now be delegated at different levels to help minimize administrative overhead while enabling tiered administrators to create and enforce powerful user and share management controls.

Aspera Orchestrator 3.0 – This highly anticipated 3.0 release of the web-based application and SDK platform for automating and orchestrating the Aspera transfer environment brings a fresh modern interface designed to speed development and ease administration of the more scalable process engine. New features support team collaboration during workflow design, and enhancements to the Platform APIs help customers programmatically monitor and control workflows at a granular level. The rich set of over 150 third party plug-ins support all Aspera transfer products as well as additional 3rd party media solutions.
Aspera Analytics – Aspera Analytics offers visual analysis and insights into Aspera transfer logging data. A demo of this new service at NAB will show how Aspera customers can not only gain valuable insight into their Aspera transfer usage but also how to troubleshoot and problem solve.  Based on years of research, the platform features a fast and intelligent processing and visualization pipeline to give users new insights into FASP diagnostics and usage. It is built to handle large logs with tens of thousands of sessions in minutes and transforms them into vivid visualizations with interactive filtering and exploring.

The entire suite of Aspera software, SaaS and SDK solutions will be on display at the Aspera Booth in the Las Vegas Convention Center at Booth # SL1824.

During NAB, Aspera co-founder and CEO Michelle Munson will discuss the latest use cases involving file and stream workflows and the latest trends in cloud transport architectures at the following events:

Mon, April 24 10:30am - 11:00am
BEITC – Broadcast Engineering & IT Conference (Room: N258)
Tue, April 25 2:45pm - 3:30pm
Next Generation Media Technologies (Room: N262/N264)

  • Tuesday, Apr. 11, 2017
FOR-A to introduce FA-9600 multi purpose signal processor at NAB
FOR-A's FA-9600 multi purpose signal processor
CYPRESS, Calif. -- 

At the upcoming NAB Show, FOR-A will introduce its next generation solution in the company’s line of signal processors, the FA-9600 3G/HD/SD dual channel multi purpose unit. The FA-9600 supports 4K, 12G-SDI, HDR and Wide Color Gamut, and will be shown in the 4K production and HDR area of FOR-A’s NAB booth, #C5117. Among many other new solutions, the company will also debut the InSync MCC-4K motion compensated converter and LMCC-8000 8K/4K linear matrix color converter at the show.

The new FA-9600 multi purpose signal processor makes video conversion of all kinds a simple, reliable process. The unit features dual channel frame synchronization, extensive professional video format support, color correction, up/down/cross conversion, and offers 12G-SDI and HDMI terminals - opening the door to 4K production. FOR-A’s FA-9600 solution is ideal for use in mixed HDR/SDR environments, including production studios, live staging productions and mobile OB and up-link production trucks. The energy-efficient unit is a convenient 1U size, and the signal processor’s newly developed color processing circuit provides strong support in HD/4K production. An optional converter circuit is available for up/down/cross conversion.

The FA-9600 can perform dynamic range conversion bi-directionally between PQ, HLG, S-Log 3 and SDR log curves. The signal processor also offers color gamut conversion between the conventional ITU-R BT.709 gamut for HD and the broad ITU-R BT.2020 gamut for 4K/8K. FOR-A’s FA-9600 can use OOTF (Opto-Optical Transfer Function) to comply with the latest ITU-R BT.2100 standard. In addition to the core audio processing features of remapping and gain adjustment, the FA-9600 will be expanded to support the IP video format in the future. The FA-9600 can be expanded by adding an optional card, making it an ideal standalone solution.   

FOR-A will also debut the InSync MCC-4K motion compensated converter at the show. The MCC-4K provides high-quality frame rate and format conversion for HD/3G/4K UHD signals, and offers support for quad link 2SI or SQD format, as well as single link 6G/12G BNC and SFP connectivity. The MCC-4K offers dynamic range conversion between PQ, HLG, S-Log 3, Canon Log 2, SDR and other log curves, and provides color gamut conversion between ITU-R BT.709 and ITU-R BT.2020 standards.

The MCC-4K is ideal for live frame rate conversion applications where UHD content sourced at a chosen production frame rate needs to be converted to other frame rates for international contribution and distribution, including sports, concerts and breaking news environments. The MCC-4K makes simultaneous transmissions in UHD and HD easy, and is also a perfect solution for integrating HD and 3G content into UHD programming. The MCC-4K is developed by UK-based InSync Technology Ltd, and  will be exclusively distributed worldwide by FOR-A.

Also to be introduced at NAB is the FOR-A YEM ELETEX LMCC-8000 8K/4K linear matrix color converter. Jointly developed between FOR-A and Japan’s NHK, the unit converts color gamut and dynamic range of dual green or full resolution 8K signals, and also supports 4K signals. Users can register up to 8 conversion matrices to convert between ITU-R BT.709 and ITU-R BT.2020 gamuts, and can also register up to 8 EOTF (Electro-Optical Transfer Function)/OETF (Opto-Electrical Transfer Function) to convert between SDR and HDR dynamic ranges. Users are also able to set OOTF (Opto-Optical Transfer Function) to convert to the latest ITU-R BT.2100 standard.

  • Monday, Apr. 10, 2017
BenQ to demo new monitors at NAB
Ben Q's PV 270 Technicolor color-certified monitor
COSTA MESA, Calif. -- 

BenQ America Corp., a provider of visual display solutions, will demonstrate its newest Creative Series monitors at the 2017 NAB Show, April 24-27, at the Las Vegas Convention Center. At booth SL9830, attendees will experience BenQ’s Technicolor® Color-Certified PV270 video postproduction and PV3200PT video editing monitors and learn how they can improve image visualization.

“Editing and postproduction are becoming more and more nuanced, requiring more of attention to detail than ever before,” said J.Y. Hu, vice president, business line management at BenQ America Corp. “At NAB, attendees will get a hands-on demonstration of the innovations we pack into our monitors to make their jobs of executing such fine-tuned details easier and more accurate without ever compromising on color performance.”

BenQ’s PV270 Technicolor Color-Certified monitor delivers accurate color from start to finish. The monitor’s 99% Adobe® RGB coverage encompasses most of the colors producible for photography, whereas the 100% Rec. 709 coverage and the 96% DCI-P3 color gamut is crucial for video postproduction work. Thus, the PV270 is ideal for postproduction pros, as well as professional photographers that currently edit video, or for those thinking about moving into video. The display includes brightness uniformity, which offers a more authentic and consistent viewing experience. The 2560 x 1440 (QHD) resolution delivers the crisp picture quality expected for close reviews and detailed editing, and the spacious 27” widescreen view provides greater comfort and productivity. With a 14-bit 3D Look Up Table (LUT) and Delta-E value of less than or equal to 1.5, professionals can display the most accurate color mixture. It also improves the RGB color blending accuracy, resulting in impeccable color and grey tone reproduction.

The PV3200PT is BenQ’s first monitor designed specifically with video postproduction professionals in mind. This wide-angle, 32” IPS display features 4K UHD (3840 x 2160 pixel) resolution to scrutinize images to the finest details. The PV3200PT’s color gamut covers 100% Rec.709/sRGB and includes hardware calibration support via the Palette Master Element calibration software to adjust the monitor’s color gamut, white point, color temperature and luminance. A Brightness Uniformity feature helps maintain the monitor’s display performance and ensure even brightness throughout the canvas. With built-in 24P support, videos can be viewed with correct timing at their native cinematic frame rates. Other features include built-in 14-bit 3D LUT and a Delta-E value of less than or equal to 1.5 to deliver the highest color accuracy and the truest reproduction of original images. An optional software development kit is also available to allow studios or calibration software providers to be more involved in the setting of calibration customizations.

Centered on BenQ’s commitment to offer purpose-built monitors for creative professionals, each of these displays adds incredible value with features that speed up the creative process and increase visual comfort through BenQ’s leading Eye-Care technology.

During NAB, attendees can enter a drawing at booth SL9830 for a prize package that includes a PV3200PT monitor, coupled with X-Rite ColorChecker Passport Video, i1DislayPro and a one year Adobe Premiere subscription. The total value of the package is approximately $2,000.

Available now, the BenQ PV270 retails for $899 MSRP and the PV3200PT retails for $1,299.

  • Friday, Apr. 7, 2017
FUJIFILM to introduce 4K-compatible studio zoom lens at NAB
FUJIFILM's UA27x6.5B 4K compatible studio lens

The Optical Devices Division of FUJIFILM will introduce a FUJINON 4K-compatible studio lens, the “UA27x6.5B,” at the NAB convention in Las Vegas this month. The UA27x is the latest zoom lens in the company’s Premier UA Series of 4K 2/3” lenses. The UA Series is the world’s first designed specifically for UHD broadcast applications.  The Optical Devices Division will exhibit in booth C7225 during NAB, which runs from April 22-27 at the Las Vegas Convention Center.

With its 27x zoom ratio and 4K capabilities, the “UA27.6.5B” is ideal for in-studio production. And with a wide-angle focal length of 6.5mm, it’s also suited for live events such as musical concerts and sporting events.  The UA27x joins newly introduced handheld zooms, the “UA14x4.5B” and “UA18x5.5B;” along with the “UA13x4.5B” and “UA22x8B” lenses. Field lenses “UA80x9” and “UA107x8.4” round out this series. The UA27x studio lens can be seen along with the complete UA Series within the company’s NAB booth.

Like the handhelds in this series, the UA27x studio lens delivers edge-to-edge 4K optical quality for 2/3-inch cameras. The UA27x has a focal length of 6.5-180mm and a built-in extender, which doubles its focal length.

The lens features the high resolution, high contrast, and high dynamic range that are hallmarks of all Premier 4K and 4K PLUS UA Series lenses. It employs the latest High Transmittance Electron Beam Coating (HT-EBC) resulting in richer colors and greatly improved blue response and transmittance. HT-EBC, coupled with Fujifilm’s exclusive Aspheric Technology, reduces ghost and flare and increases light transmission. The latest optical simulation technology was used in the lenses’ optical design to prevent resolution degradation around the edges and control aberrations, thus achieving 4K image quality across the zoom range. An aperture shape close to that of a circle is achieved by adopting nine aperture blades, which provides a more natural bokeh.

“The images produced by the UA27x are exceptionally clear, vibrant and optically accurate 4K images,” said Tom Fletcher, director of sales, Optical Devices Division of FUJIFILM. “We can’t wait to show everyone who stops by our NAB booth what they can capture in 4K today. We’ve made dramatic strides in what we can offer to a wide range of our customers, and we’re eager to show that off to our current and prospective customers.”

The lens is equipped with 16-bit encoders, capable of high-resolution output of lens data, including zoom and focal position information. It can be linked with other systems such as virtual studios for combining CG images with live action footage.

The UA27x can be seen along with the complete FUJINON Premier 4K PLUS and 4K product families within the company’s NAB booth. Among the highlights in the booth this year will be the new 4K FUJINON “UA14x4.5B” and “UA18x5.5B” handheld lenses.

In addition to the UA families of 4K lenses, FUJIFILM will also exhibit its complete line of Premier, Cabrio, and new MK cine lenses.

The FUJINON UA 27x6.5 will be available in late June 2017.

  • Thursday, Apr. 6, 2017
Primestream to showcase media management for workflow at NAB
Primestream's Xchange Suite

At NAB 2017, Primestream® will showcase the next generation of its Dynamic Media Management platform built for ease-of-use with powerful features needed to manage even the most complex sports, enterprise and broadcast workflows — from capture through delivery. Primestream will highlight new versions of FORK™ and Xchange™ Suite, loaded with an enhanced User Experience, 4K/UHD workflow, VR/360-Asset Management, web-based metadata tagging, an updated Adobe Premiere Pro extension panel with project-centric workflows, and powerful archival workflows for storing and restoring media from Amazon® and SwiftStack® Object-based storage. 
“We’re excited to give our users an easy path to 4K/UHD and VR/360 workflow while addressing the need for teams to collaborate on projects from anywhere,” said Claudio Lisman, President and CEO of Primestream. “The advances being announced today are tangible steps in Primestream’s commitment to be ‘simply powerful’. Together these advances enable Primestream users to capture, produce, manage and deliver assets more easily than ever before.”
New project-centric workflows enable users and teams to intuitively create, share and collaborate on projects inside Xchange, or via the Xchange extension panel within Adobe Premiere Pro CC. Users can now organize raw footage or easily switch between proxy and high-res source material for effective remote/offsite editing. Other advances to Xchange include support for new Equirectangular VR/360-Asset Management, enabling media playback and review, with “spatial/360” visual marker annotations to highlight areas of interest in a 360° space. Xchange also brings a new module for creating playlists of media assets and exporting for delivery to VOD solutions.
Primestream will also demonstrate Xchange Workspaces™, a new module for easily building and customizing the Graphical User Interface (GUI) based on the different ways people work. Users can also enrich content with Workspaces’ built-in metadata tagging engine that integrates with metadata sources such as the Associated Press (AP) industry-leading metadata platform.
NAB 2017 will also see new integrations with third-party vendors such as Amazon® S3 and SwiftStack® for object-based storage, file-based Quality Control (QC) with Baton® by Interra®, high-speed file transfers with Aspera® and FileCatalyst®, seamless transcoding with Elemental® and Telestream®, and enhancements to NLE integration with Adobe® Premiere® Pro, Avid® Media Composer®, and Apple® Final Cut Pro X®.

  • Wednesday, Apr. 5, 2017
Grass Valley to demo upgraded resources at NAB for breaking news production
Neerav Shah, sr. VP of strategic marketing, Grass Valley

Broadcasters have more competition than ever before in the news category and the stakes are high to keep viewers’ eyes on the screen. Breaking news becomes old news faster than ever as broadcasters strive to keep up with each other, the 24-hour news cycle and social media journalists. Grass Valley, a Belden Brand, understands that as the news environment changes, broadcast equipment must change as well to adapt to mobile studios, new media platforms including digital and social, and the growing use of user-generated content (UGC). The newly upgraded GV STRATUS 5.7, EDIUS 8.5 and Ignite v10 are designed to meet these shifting customer needs.

“If you picture a news broadcast 25 years ago you probably imagine one reporter sitting at a desk, reading to a camera on the five o’clock program. In a very short time news has exploded from a half hour broadcast to 24-hour coverage on TV, digital and social, including up-to-the-minute data and real-time graphics.” said Neerav Shah, sr. VP of strategic marketing, Grass Valley. “Broadcasters have a lot to consider to keep viewers engaged and we’re always considering those same factors to optimize our news solutions for their needs.”

As news breaks, broadcasters require flexible, collaborative solutions to keep up with the pace and create quality programming. The latest upgrade to GV STRATUS adds powerful transcoding options to the world-class video and workflow orchestration platform. The XRE Transcoder is now fully integrated into GV STRATUS, enabling broadcasters to ingest a wide range of UGC, leveraging the concept of “edit anything,” a philosophy that has been a unique feature of Grass Valley’s EDIUS platform for over a decade. GV STRATUS 5.7 also introduces a new web application for desktop and mobile. Why does this matter? It’s simple, with GV STRATUS you can use “Any Media on Any Device.”
Even breaking news programs require editing before broadcast. EDIUS Pro and EDIUS Workgroup are now faster than ever and able to export, decode and add metadata in more formats than before. Among other usability improvements, the editing platform now includes “PQ Gamma” support of Primary Color Collection video filter for High Dynamic Range (HDR) editing. EDIUS 8.5’s companion personal content management tool, Mync, has also been enhanced to feature more storyboard export options.

Ignite v10 brings more flexibility where breaking and unscripted productions are concerned and now supports a completely customizable UI, letting users configure a unique layout for every show. Additionally, Ignite PT (Persistent Templates) allow operators to make last minute changes to production events directly inside the Ignite rundown, removing the need to go to the NRCS for changing live broadcasts. The Ignite playlist has been redesigned with speed in mind, featuring lightning-fast playlist updates – less than one second regardless of rundown size. The combination of these and other version 10 enhancements means that Ignite is the only solution on the market which can handle scripted, unscripted, and chaotic productions where change is a constant.   

“Today’s broadcasters are expected to meet the news where it’s happening, when it’s happening, knowing that the next big story is just around the corner” added Shah. “Grass Valley consistently provides fast and flexible workflow, editing and asset management tools, giving them more capabilities in the field so they can package and distribute stories quickly.”

The competitive edge of broadcast news makes it critical to work faster and smarter on the scene. Through better management of assets, better integration of metadata and better ability to deliver content to multiple platforms, Grass Valley is helping broadcasters improve the experience for loyal viewers.

Grass Valley is demonstrating its news solutions at NAB in booth SL106.