Level 77 Music, an independent provider of production music, has hired Zach Balch as national division manager. A musician, record producer, recording engineer and production music sales exec, Balch will direct sales for the company’s rapidly growing catalog across the U.S. and seek new business relationships among film and TV producers, ad agencies, corporate media and branded media producers. His background includes a post as regional account director at FirstCom Music (now Universal Production Music).
Balch got his start in the music industry with the Texas office of The Recording Academy, producers of the Grammy Awards. He worked with artists and other industry pros involved in Austin’s music scene. Joining FirstCom Music in 2014 as regional account director, he placed tracks in national spots for Toyota, Doritos, Coca Cola and other brands. He also made placements in TV shows featured on the El Rey Network and HGTV, and in many feature films. He later formed Flint Creek Records, a recording studio, artists collective and indie label that produced albums for singer-songwriters and other local and regional acts in the Dallas/Ft. Worth area.
