Juan Charvet has joined Y&R New York as director of experience strategy. In this newly created role, Charvet reports to chief strategy officer Dick de Lange, who joined Y&R in October from R/GA. Charvet arrives at the agency shortly after the hire of Leslie Sims as its chief creative officer, and is the latest appointment by Y&R president Jim Radosevic.
Charvet brings to Y&R a mix of experience in technology, digital strategy, process methodology, user experience and business strategy. Most recently, he spent two years as a technical director at 360i, leading teams of experience designers, developers, content strategists and more for clients including Canon USA, Mondelez International and Ben & Jerry’s. Prior to that, Charvet was associate technology director at frog, where he counseled clients including GE, the Comcast Corporation, and Bloomberg L.P. with technology research, solution architecture, digital strategy and end-to-end implementation management. He previously worked as lead developer, technology at Y&R sister agency VML and executed digital components of Y&R campaigns including Xerox’s “Real Business” and LG’s “Give it a Ponder.”
Charvet has also contributed his talents as a consultant, designer and developer to a variety of companies, including Red Tettemer, Imaginary Forces, and I-SITE, Inc.
Y&R New York works with an array of consumer and B to B clients, including Campbell’s, Dell, Hillshire Brands, Land Rover, Optum, Pepperidge Farm, Xerox and a number of healthcare and pharmaceutical brands.
After 20 Years of Acting, Megan Park Finds Her Groove In The Director’s Chair On “My Old Ass”
Megan Park feels a little bad that her movie is making so many people cry. It's not just a single tear either — more like full body sobs.
She didn't set out to make a tearjerker with "My Old Ass," now streaming on Prime Video. She just wanted to tell a story about a young woman in conversation with her older self. The film is quite funny (the dialogue between 18-year-old and almost 40-year-old Elliott happens because of a mushroom trip that includes a Justin Bieber cover), but it packs an emotional punch, too.
Writing, Park said, is often her way of working through things. When she put pen to paper on "My Old Ass," she was a new mom and staying in her childhood bedroom during the pandemic. One night, she and her whole nuclear family slept under the same roof. She didn't know it then, but it would be the last time, and she started wondering what it would be like to have known that.
In the film, older Elliott ( Aubrey Plaza ) advises younger Elliott ( Maisy Stella ) to not be so eager to leave her provincial town, her younger brothers and her parents and to slow down and appreciate things as they are. She also tells her to stay away from a guy named Chad who she meets the next day and discovers that, unfortunately, he's quite cute.
At 38, Park is just getting started as a filmmaker. Her first, "The Fallout," in which Jenna Ortega plays a teen in the aftermath of a school shooting, had one of those pandemic releases that didn't even feel real. But it did get the attention of Margot Robbie 's production company LuckyChap Entertainment, who reached out to Park to see what other ideas she had brewing.
"They were very instrumental in encouraging me to go with it," Park said. "They're just really even-keeled, good people, which makes... Read More