By Lindsey Bahr
Jordan Peele 's UFO thriller "Nope" topped the North American charts in its first weekend in theaters with an estimated $44 million in ticket sales, Universal Pictures said Sunday. Though it doesn't come close to the $71 million debut of "Us," it is still significantly impressive for an original, R-rated film — and the biggest of the pandemic for an original screenplay.
"Nope," which opened on 3,785 theaters in the U.S. and Canada, is the most expensive film Peele has made to date with a reported $68 million production budget, not accounting for marketing and promotion costs. "Us" cost around $20 million to produce, while "Get Out" was made for only $4.5 million. Both films ultimately made over $255 million worldwide.
Critics were largely positive about " Nope," which stars Daniel Kaluuya, Keke Palmer and Steven Yeun and pays homage to UFO films like "Close Encounters of the Third Kind" and "Signs," and is currently resting at 83% on Rotten Tomatoes.
"It's a great number," said Jim Orr, Universal's president of domestic distribution. "It's amazing how broadly it's playing too."
"Jordan Peele crafted an incredible film," Orr added. "And it is absolutely something that should be seen on the big screen."
The film got off to a strong start with $6.4 million from Thursday previews. By the end of Friday, it had grossed $19.3 million. About 68% of the opening weekend audience was between the ages of 18 and 34, which is the "sweet spot" for a horror film. Audiences were also quite diverse according to exit polls, reporting 35% Caucasian, 33% Black, 20% Hispanic and 8% Asian.
And many chose to experience "Nope" in IMAX, which accounted for about $5.2 million of its first weekend earnings.
"It's incredibly gratifying to see a visionary like Jordan Peele, who represents a new generation of filmmakers, use our technology in pioneering ways and create an experience meant to be seen in IMAX," said IMAX CEO Rich Gelfond.
Word of mouth is going to be critical in the coming weeks for "Nope," which begins its international rollout on Aug. 12.
"An opening weekend for a Jordan Peele film is not the right metric. We have to see where it is a month from now," said Paul Dergarabedian, the senior media analyst for Comscore. "'Nope' could have solid, long-term playability as the word gets out. One need only look at 'Elvis' to see that a film doesn't have to open huge to be a big success."
"Nope" knocked "Thor: Love and Thunder" to second place in its third weekend. The Disney and Marvel blockbuster starring Chris Hemsworth and Natalie Portman added $22.1 million, bringing its global total to $598.2 million.
Universal's "Minions: The Rise of Gru" landed in third place with $17.7 million in its fourth weekend. The animated pic has made $640.3 million globally.
The Sony-released adaptation of the bestseller "Where the Crawdads Sing," meanwhile, is enjoying a modest second weekend drop. The film starring Daisy Edgar-Jones added an estimated $10.3 million from 3,650 locations. It's now grossed $38.3 million domestically.
Paramount's "Top Gun: Maverick" rounded out the top five in its ninth weekend with an additional $10 million. Earlier this week it surpassed "The Avengers" to become ninth biggest domestic release of all time with its total now sitting at $635.6 million.
In limited release, "Marcel the Shell with Shoes On" continued its expansion and made $846,950 from 590 theaters.
Estimated ticket sales for Friday through Sunday at U.S. and Canadian theaters, according to Comscore. Final domestic figures will be released Monday.
1. "Nope," $44 million.
2. "Thor: Love and Thunder," 22.1 million.
3. "Minions: The Rise of Gru," $17.7 million.
4. "Where the Crawdads Sing," $10.3 million.
5. "Top Gun: Maverick," $10 million.
6. "Elvis," $6.3 million.
7. "Paws of Fury: The Legend of Hank," $3.9 million.
8. "The Black Phone," $3.5 million.
9. "Jurassic World Dominion," $3 million.
10. "Mrs. Harris Goes to Paris," $1.4 million.
Lindsey Bahr is an AP film writer
Oscar and Emmy-Winning Composer Kris Bowers Joins Barking Owl For Advertising, Branded Content
Music, audio post and sonic branding house Barking Owl has taken on exclusive representation of Oscar and Emmy-winning composer Kris Bowers for advertising and branded content.
Bowers’ recent film scores include The Wild Robot and Bob Marley: One Love, alongside acclaimed past works such as The Color Purple (2023), King Richard and Green Book. His contributions to television are equally impressive, with scores for hit series like Bridgerton, When They See Us, Dear White People, and his Daytime Emmy Award-winning score for The Snowy Day.
In addition to his work as a composer, Bowers is a visionary director. He recently took home the Academy Award for Best Documentary Short Subject for his directorial work on The Last Repair Shop. The emotionally touching short film spotlights four of the people responsible for repairing the musical instruments used by students in the Los Angeles Unified School District (LAUSD). The Last Repair Shop reflects the positive influence that musical instruments have on the youngsters who play them, and the adults in the LAUSD free repair service who keep them working and in tune.
Barking Owl CEO Kirkland Alexander Lynch said of Bowers, “His artistry, diversity of style and depth of storytelling bring an unparalleled edge to the work we create for global brands. His presence on our roster reflects our continued commitment to pushing the boundaries of sound and music in advertising.”
Johanna Cranitch, creative director, Barking Owl, added, “Kris first caught my attention when he released his record ‘Heroes + Misfits’ where he fused together his jazz sensibility with a deeply ingrained aptitude for melody, so beautifully.... Read More