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    WIN WIN Situation

    By SHOOT StaffUpdated:No Comments1408 Views

    By Robert Goldrich

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    The 11th annual Women’s Image Network (WIN) Awards Show is scheduled for Nov. 7 in Los Angeles. The competition was created to recognize outstanding films and TV shows that feature female protagonists or have been directed or created by women.

    However, this year the WIN Awards will have a new entry in the winners’ circle—television commercials. The competition has been expanded to honor outstanding TV advertising written, directed or art directed by a woman. Men can also enter the competition; work is eligible as long as it conveys a media message that empowers women.

    A panel of WIN Ad Award judges has been assembled, consisting primarily of leading advertising industry creatives. Jury chairman is Liz Paradise of McKinney & Silver, Raleigh, N.C. Other judges are: Michael Conrad, dean of the Cannes Lions Academy; Cheryl Berman, chief creative officer, Leo Burnett USA, Chicago, and chairman of Leo Burnett, North America; Amee Shah, art director, Bartle Bogle Hegarty, New York; Monica Taylor, art director, Wieden+ Kennedy, Portland, Ore.; Jamie Barrett, creative director, Goodby, Silverstein & Partners, San Francisco; Tone Garmann, creative director, New Deal-DDB, Oslo; David Oakley, creative director, Boone/Oakley, Charlotte, N.C.; Chris Staples, creative director, Rethink, Vancouver, B.C.; Joyce King Thomas, creative director/writer, McCann-Erickson, New York; and freelance creatives Sally Hogshead, Ellen Steinberg and Charlotte Moore.

    The WIN organization, which was founded by actress Phyllis Stuart, saw the need for an annual competition to help encourage the inclusion of women in media creation. According to WIN, although women account for more than half of the population, they remain vastly underrepresented in media creation, especially in advertising where women comprise just 15 percent of ad agency creative departments. WIN also cites under-representation on the directorial front, noting that women make up only 22 percent of membership in the Directors Guild of America.

    Stuart related, "Since our 1993 inception, I’ve wanted to include the advertising industry alongside our honored film and television creatives." She noted that by diversifying with the WIN Ad Awards this year, "we will enhance women advertising creatives—and men who create ad work which empowers women—thereby encouraging the entire ad industry to create advertising that depicts women as fully dimensional, capable, contributing people."

    The WIN Ad Awards will span such categories as TV :30, TV spot under :30, TV spot over :30, PSAs and Internet commercials. In order to be eligible, work must have debuted on air or online between Nov. 1, 2003, and Sept. 15, ’04. Cost is $50 per entry. Entrants must submit either a 1/2-inch VHS (NTSC) or a DVD, along with a credits list. For info, log onto www. winawards.com. The entry deadline is Sept. 15.

    In addition to recognizing commercials, the WIN Awards will also honor a noted agency artisan. Linda Wolf, chair/CEO of Leo Burnett Worldwide, has been named the recipient of the ’04 Lifetime Achievement WIN Award.

    The winning work in the WIN Awards competition will also make its way to the East Coast. Plans call for a follow-up presentation of the honored fare to take place in New York sometime in January.

    Category:spot.com.mentary



    TikTok’s Fate Arrives At Supreme Court; Arguments Center On Free Speech and National Security

    Thursday, January 9, 2025

    In one of the most important cases of the social media age, free speech and national security collide at the Supreme Court on Friday in arguments over the fate of TikTok, a wildly popular digital platform that roughly half the people in the United States use for entertainment and information.

    TikTok says it plans to shut down the social media site in the U.S. by Jan. 19 unless the Supreme Court strikes down or otherwise delays the effective date of a law aimed at forcing TikTok's sale by its Chinese parent company.

    Working on a tight deadline, the justices also have before them a plea from President-elect Donald Trump, who has dropped his earlier support for a ban, to give him and his new administration time to reach a "political resolution" and avoid deciding the case. It's unclear if the court will take the Republican president-elect's views — a highly unusual attempt to influence a case — into account.

    TikTok and China-based ByteDance, as well as content creators and users, argue the law is a dramatic violation of the Constitution's free speech guarantee.

    "Rarely if ever has the court confronted a free-speech case that matters to so many people," lawyers for the users and content creators wrote. Content creators are anxiously awaiting a decision that could upend their livelihoods and are eyeing other platforms.

    The case represents another example of the court being asked to rule about a medium with which the justices have acknowledged they have little familiarity or expertise, though they often weigh in on meaty issues involving restrictions on speech.

    The Biden administration, defending the law that President Joe Biden signed in April after it was approved by wide bipartisan majorities in Congress, contends that... Read More

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