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    WildLife, G&G Are Pink For Starburst

    By SHOOT StaffUpdated:No Comments1425 Views
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    CLIENT

    M&M/Mars/Starburst.

    PRODUCTION CO.

    WildLife Management, New York.

    Mark Celentano, director; Kevin Jones, DP; Brian Donnelly and Al Califano, executive producers; Sue Rudofsky, line producer. Shot on location in Westfield, N.J.

    AGENCY

    Grey Worldwide, New York.

    Rob Baiocco, creative director; Brian Lefkowitz, art director; Sean Burns and Nira Firestone, copywriters; Aaron Royer and Kimberly Van Cleve, producers.

    EDITORIAL

    Greene & Grand, New York.

    Kris Palestrini, offline editor, "Pink"; Deirdre Heaslip, offline editor, "Wrapper"; Katie Mantell and Bernardo Revella, Avid assistants.

    POST/VISUAL EFFECTS

    Green & Grand.

    Pat Muia, online editor; Ralph Scaglione, Flame artist.

    AUDIO POST

    Sound Lounge, New York.

    Tom Jucarone, mixer.

    THE SPOTS

    "Wrapper" (:30) takes place in a car where a young man fishes around in the back seat, finding a broken cassette, a dirty sock and finally, a Starburst fruit chew. The driver, watching him in the rear view mirror, asks, "Hey, you gonna eat that?" as the guy gleefully pops the candy into his mouth. The words "Starburst. As long as it’s wrapped" appear supered onscreen over the image. In "Pink" (:30), four guys walk down the street until one of them instigates a fight by demanding the pink Starburst. "You just can’t call pink," one of the others responds. Finally the guys resort to the game of rock-paper-scissors to decide who gets the pink Starburst. "Starburst. Making pink acceptable to guys" supers onscreen.

    "Wrapper" began airing Aug. 6; "Pink" broke Aug. 20.

    Category:ScreenWork



    “Beatles ’64” Documentary Captures Intimate Moments From Landmark U.S. Visit

    Thursday, November 28, 2024

    Likely most people have seen iconic footage of the Beatles performing on "The Ed Sullivan Show." But how many have seen Paul McCartney during that same U.S. trip feeding seagulls off his hotel balcony?

    That moment — as well as George Harrison and John Lennon goofing around by exchanging their jackets — are part of the Disney+ documentary "Beatles '64," an intimate look at the English band's first trip to America that uses rare and newly restored footage. It streams Friday.

    "It's so fun to be the fly on the wall in those really intimate moments," says Margaret Bodde, who produced alongside Martin Scorsese. "It's just this incredible gift of time and technology to be able to see it now with the decades of time stripped away so that you really feel like you're there."

    "Beatles '64" leans into footage of the 14-day trip filmed by documentarians Albert and David Maysles, who left behind 11 hours of the Fab Four goofing around in New York's Plaza hotel or traveling. It was restored by Park Road Post in New Zealand.

    "It's beautiful, although it's black and white and it's not widescreen," says director David Tedeschi. "It's like it was shot yesterday and it captures the youth of the four Beatles and the fans."

    The footage is augmented by interviews with the two surviving members of the band and people whose lives were impacted, including some of the women who as teens stood outside their hotel hoping to catch a glimpse of the Beatles.

    "It was like a crazy love," fan Vickie Brenna-Costa recalls in the documentary. "I can't really understand it now. But then, it was natural."

    The film shows the four heartthrobs flirting and dancing at the Peppermint Lounge disco, Harrison noodling with a Woody Guthrie riff on his guitar... Read More

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