Wild(child) Post, New York, has infused its roster with an international feel, securing editor Nick Tomnay, who hails from Australia, and wrapping a deal for U.S. representation for two leading Argentina-based cutters, Pablo Mari and Eliane Katz. Additionally, wild(child) has taken on East Coast representation for editor Jaime Valdueza of Module Zero Media in Venice, Calif.
Tomnay comes over to the New York boutique from GoodOil, a Sydney house. He has cut spots for such brands as McDonald’s, Travelodge and Lucky Strike. Tomnay said his editing style has been described by some as “punk rock.” While his work is diverse spanning action, comedy, drama and suspense, Tomnay acknowledged that the “punk” description “makes sense–it’s a bang! style that come out of me. I’m fortunate because that’s a very good fit for commercials. It’s editing that’s arresting, emotional and is going to make sure you notice what’s on the screen.”
Meanwhile, wild(child) is also experiencing an infusion of talent from Buenos Aires. The company is not only gaining exclusive stateside representation for Mari and Katz but also a foothold in a fast growing creative Argentinian market.
“We are going global,” related editor Yvette Pineyro, president of wild(child). “The style of Argentinean creative is simply fantastic, emerging as a vibrant force in post. Pablo and Eliane are two extremely talented people who deserve to reach a wider market, and wild(child) is glad to be spearheading the contributions they will bring to the U.S. market.”
Mari–whose spot clientele includes Coca-Cola, Knorr and Sedal, the latter two being Unilever products–is credited with being the first freelance editor to bring an Avid system to Argentina back in 1992. He has edited numerous ad campaigns and films and is known for work that’s been characterized as sexy, contemporary and dramatically charged.
Additionally, Mari and Flame artist Mariano Santilli–who is also aligned with wild(child)–are a leading post/visual effects team in Argentina, catering to both English- and Spanish-speaking markets.
Editor Katz’s reputation is in blending classic storytelling with new techniques. Her credits include the Clio-winning Renault “Scarecrow” spot, as well as campaigns for Coca-Cola, Visa and Rexona, among others.
Also adept at English and Spanish language market campaigns is Valdueza, whose editorial prowess is complemented by his knowledge of visual effects and motion graphics. Via his Module Zero Media on the West Coast, he has cut for clients that include Ford, Chevrolet, MasterCard and Budweiser. A native of Madrid, he moved to Los Angeles to study film, eventually establishing himself as editor.
