Fabio Seidl has been hired to serve as executive creative director overseeing VML New York’s creative department and work for brands such as New Balance, Greater Miami Convention & Visitors Bureau, AMC cable television, LEGOLAND Florida Resort and the United Nations.
Originally from Rio de Janeiro where he started as a copywriter, Seidl brings global experience and a unique perspective, having worked at Ogilvy Brazil in Sao Paulo and McCann Europe. Most recently, Seidl was at 360i in New York as a group creative director and before that an executive creative director at Leo Burnett in Chicago. Seidl’s work has been recognized with more than 20 Cannes Lions as well as numerous awards in the One Show, CLIO, D&AD, London International Advertising Awards, El Ojo and others.
With 20 years of experience working with clients like Absolut, Canon, Coca-Cola, GM, Nestlé, NBC Universal and YouTube, Seidl has a multi-faceted, strategic approach. Some of his most recent work includes recognized campaigns like Canon Photo Coach, Reeve Foundation’s Adaptoys and GRAACC Bald Cartoons.
Seidl joins the VML creative team following the appointments earlier this year of John Godsey and Mike Wente to co-chief creative officers, North America. Seidl will report to Wente.
VML has the momentum of winning 27 Cannes Lions this year, including six from the NY office for work on LEGOLAND Florida Resort and Motorola Mobility.
After 20 Years of Acting, Megan Park Finds Her Groove In The Director’s Chair On “My Old Ass”
Megan Park feels a little bad that her movie is making so many people cry. It's not just a single tear either — more like full body sobs.
She didn't set out to make a tearjerker with "My Old Ass," now streaming on Prime Video. She just wanted to tell a story about a young woman in conversation with her older self. The film is quite funny (the dialogue between 18-year-old and almost 40-year-old Elliott happens because of a mushroom trip that includes a Justin Bieber cover), but it packs an emotional punch, too.
Writing, Park said, is often her way of working through things. When she put pen to paper on "My Old Ass," she was a new mom and staying in her childhood bedroom during the pandemic. One night, she and her whole nuclear family slept under the same roof. She didn't know it then, but it would be the last time, and she started wondering what it would be like to have known that.
In the film, older Elliott ( Aubrey Plaza ) advises younger Elliott ( Maisy Stella ) to not be so eager to leave her provincial town, her younger brothers and her parents and to slow down and appreciate things as they are. She also tells her to stay away from a guy named Chad who she meets the next day and discovers that, unfortunately, he's quite cute.
At 38, Park is just getting started as a filmmaker. Her first, "The Fallout," in which Jenna Ortega plays a teen in the aftermath of a school shooting, had one of those pandemic releases that didn't even feel real. But it did get the attention of Margot Robbie 's production company LuckyChap Entertainment, who reached out to Park to see what other ideas she had brewing.
"They were very instrumental in encouraging me to go with it," Park said. "They're just really even-keeled, good people, which makes... Read More