| Title | | Agency | Production |
1 | Amnesty International’s “You Are Powerful” (video below) | Smoke & Mirrors, New York, London Sean Broughton, creative director; Marios Theodosi, Flame artist; Celest Gilbert, executive producer; Belinda Grew, Paul Schleicher, Lauren Shawe, producers.
Rushes, London
Rufus Blackwell, lead VFX artist; Adam Watson, Richie White, Marcus Wood, Leo Weston, VFX artists; Joe Dymond, Dan Alterman, Anthony Larango, Noel Harmes, Combustion artists. Framestore, London Stephane Allender, Flame artist; Pauline Piper, producer.
(Toolbox: Flame, Furnace PlugIns, Kronos, Softimage XSI, PF Track 4.1, Photoshop) | Mother, London | Academy Films, London
Kim Gehrig, director |
2 | TheLadders.com’s “Little Creatures” (video below) | Method Studios, Venice, Calif. Alex Frisch, VFX supervisor/Flame artist; Andy Body, VFX supervisor/lead CG artist; Katrina Sallicrup, Noah Caddis, Andy Davis, Flame artists; Matt Hackett, Floyd Raymer, Jonathan Vaughn, Jack Zaloga, Alex Lee, Todd Herman, CG artists; Andy Mower, Ryan Raith, Craig Hilditch, Amanda Burton, Edgar Diaz, Jay Robinson, Pam Gonzalez, assist/roto; Helen Hughes, exec producer/director of production; Moylene Boyd, project manager.
(Toolbox: Flame, Maya, Houdini, Zbrush, Nuke, Combustion) | Fallon, Minneapolis | MJZ, bicoastal/international
Dante Ariola, director |
3 | McCain Chips’ “Farmer” (video below) | Motion Theory, Venice, Calif. Bryan Godwin, VFX supervisor; Kaan Atilla, sr. art director Amber Ventris, producer; Stuart Cripps, compositing supervisor; Charles Paek, lighting lead; John Tumlin, lead TD; Jesse Carlson, rigging, FX lead; Ben Grangerau, Na Song, Jeffrey Arnold, Michael Clarke, Mauro Contaldi, Shiv Dholakia, Chris Logan, Hector Ortiz, Sam Sparks, 3D artists; Angela Zhu, Leanne Dare, Jenny Ko, Peggy Oei, designers; Andrew Ashton, Matt Motal, Deke Kincaid, Danny Koenig, Mario Peixoto, Rob Winfield, compositors; Amy Paskow, Ram Bhat, Alan Sonneman, matte painters; Sheri Patterson, postproduction manager.
(Toolbox: Nuke, Flint, After Effects, Maya, Renderman) | Beattie McGuinness & Bungay, London
| Motion Theory, Rokkit Mathew Cullen, director |
4 | Coca-Cola’s “Heist” (video below) | Psyop, L.A.
Andrew Romatz, FX supervisor/CG lead; Thibault Debaveye, FX supervisor/lead Flame; Lane Jolly, 2D supervisor; John Velazquez, animation lead; Mike Dalzell, ltg. lead/look development TD; Jan Bitzer, pre-vis/FX artist; Mike Makara, Todd Constantine, Sarah Bocket, John Cerniack, pre-vis; Yvain Gnabro, sr. animator; Alejandro Castro, Joon Lee, Frantz Vidal, Maxime Devanlay, Zee Myers, animators; Kiel Gnebba, FX artist; Alex Kolasinksi, Flame; Jared Sandrew, Michael Dobbs, Miguel Batista, compositors; Kyle Cassidy, sr. lighter; Katie Yoon, Wendy Klein, lighters/look; Ian Ruhfass, Barry Kriegshauser, lighters; Clay Osmus, Andy Kim, modelers; Bryan Repka, modeling/generalist; Petrik Watson, rigger/generalist; Sean Comer, James Parks, Dave Bosker, riggers; Krystal Chinn, Austin Brown, Scott Baxter, rotopaint.
(Toolbox:Maya, XSI, Combustion, Nuke, Flame, Photoshop, Z-brush,After Effects,PTGui Pro) | Wieden+Kennedy, Portland, Ore. | Psyop, Los Angeles Psyop, director (Todd Mueller, Kylie Matulick, creative directors) |
5 | Audi Q5’s “Unboxed” (video below) | Passion Pictures, London Russell Brooke, co-director/2D designer/2D animation; Tim Sanpher, 2D design/2D animation; Neil Riley, VFX supervisor/compositor; Chris Welsby, Wesley Coman, animators; Julian Hodgson, TD; Jason Nicholas, head of CG; Niamh Lines, Luke Carpenter, compositors; Harry Bardak, lead lighter; Stu Hall, Tommy Andersson, Quetin Vien, Claire Michaud, Guillaume Cassuto, lighting & rendering; Iam Brown, Craig Maden, Dan Moore, modeling; Chris Dawson, rigger; Michael Adamo, exec producer
(Toolbox: XSI, Nuke)
1st Ave Machine, New York Aaron Duffy, co-director, Arvind Palep, creative director; Belinda Blacklock, Anna Lord, producers | BBH London | Passion Pictures Russel Brooke, co-director 1st Ave. Machine Aaron Duffy, co-director |
6 | LG’s “Advanced Learning” (video below) | Digital Domain, enice, Calif.
Ed Ulbrich, president of commercials/EP; Karen Anderson, EP/head of production; Jay Barton, VFX supervisor; Ron Herbst, CG supervisor; Chris Fieldhouse, producer; Stephanie Escobar, VFX coordinator; David Rosenbaum, pre-vis artist; Dave Stern, Flame artist; Kevin Ellis, online Flame artist; Sven Dreesbach, Rafael Colon, Nuke compositors; Marc Perrera, Lee Carlton, Tim Nassauer, Tim Jones, Chris Norpchen, James Parris, Justin Lloyd, Ruel Smith, Navin Pinto, Derek Crosby, digital artists; Jake Sargeant, motion graphics artist; Josh Nimoy, motion graphics programmer; Hilery Johnson Copeland, roto artist; Scott Edelstein, on set tracker; Montu Jariwala, integration tracker; Russ Glasgow, editor.
(Toolbox: Maya, After Effects, NewTek Lightwave, 3ds Max, V-Ray, Nuke) | BBH London | RSA, London Carl Erik Rinsch, director |
7 | Acura RDX’s “Wall Art” (video below) | MPC, Los Angeles Allyson Nevil, post producer; Adam Frazier, lead Smoke artist; Ryan Knowles, Nathanial Lane, Bill McNamara, Dan Sanders, Lisa Tomei, VFX team; Mark Gethin, telecine.
(Toolbox: Smoke, Shake, Flame)
Epoch Films, bicoastal
Ben Foley, Chris Hopewell, directors/animators | RPA, Santa Monica | Epoch Films, bicoastal Collision Films (U.K. based directing collective consisting of animators Ben Foley and Chris Hopewell) |
8 | Pepsi Max’s “I’m Good” (video below) | The Mill, Los Angeles Ben Hampshire, executive producer; Asher Edwards, producer; Giles Cheetham, lead Flame; Ross Goldstein, Flame assist; John Leonti, 3D.
(Toolbox: Flame, Maya) | TBWAChiatDay, Los Angeles | Epoch Films, bicoastal Matt Aselton, director |
9 | Hershey’s Kisses’ “Off To Work We Go” (video below) | Asylum, Santa Monica Piotr Karwas, animation director; Jason Schugardt, CG supervisor; Paul O’Shea, VFX supervisor; Michael Pardee, exec producer; Craig Van Dyke, Michael Warner, animators; Jeff Julian, conceptual designer; Matthew Maude, lead lighter; Bret St. Clair, Dan Abrams, lighters; Jeff Werner, CG producer; Diana Cheng, VFX producer; Mike Hanley, bidding producer.
(Toolbox: Maya, Renderman, Houdini, Inferno, Photoshop) | Arnold, New York | Kommitted, Santa Monica Nathan McGuinness, director |
10 | Monster.com’s “Double Take” (video below) | Framestore, New York and London James Razzall, executive producer; Michael Stanish, producer; Mike McGee, VFX supervisor; Chris Redding, Marcelo Pasqualino, Flame.
(Toolbox: Flame) | BBDO New York | Rattling Stick, London Epoch Films, bicoastal Daniel Kleinman, director |