Vicon, a motion capture (mocap) technology specialist for the entertainment, engineering, virtual reality and life science industries, has announced its partnership with the Technicolor Experience Center (TEC) in Los Angeles. The TEC has invested in 28 Vicon Vantage cameras, which will allow it to continue to develop content, platforms and technology for virtual reality, augmented reality and other evolving media applications.
“Vicon has a critically important role to play as part of the TEC community,” said Marcie Jastrow, SVP of Immersive Media at Technicolor and head of the Technicolor Experience Center. “Vicon is a leader in motion capture technology that ensures storytellers deliver experiences of the highest quality and artistic intent. Our partnership with Vicon represents another step in the continuum of the TEC’s vision to create the future of immersive experiences through collaboration with best-in-breed innovators.”
As immersive experiences continue to evolve, so do the technologies that help shape the stories being told. Vicon mocap technology is designed with today’s needs and tomorrow’s desires in mind to enable facilities like TEC to deliver stories in new and even more immersive ways. Intelligently designed to work cohesively with all aspects of animation and film production, Vicon Vantage offers TEC the most powerful processing algorithms and electronics, combined with industry-leading tracking and data fidelity. Vantage continuously monitors its performance with a host of sensors, which allow technicians visual feedback through the on-board camera display, in the software, and on Vicon’s Control app.
“As a company that’s driven by a passion for technology, it was ideal for us to partner with the Technicolor Experience Center, which is equally passionate about developing and creating immersive experiences,” said Jeff Ovadya, sales director at Vicon. “With our superior, powerful and affordable motion capture solutions, the TEC can develop one-of-a-kind immersive experiences with outstanding accuracy and clarity.”
Object & Animal Signs Director Alana O’Herlihy To Its Global Roster
Object & Animal has added multidisciplinary artist, photographer and director Alana O’Herlihy to its roster for exclusive worldwide representation spanning commercials, branded content and music videos. This marks the first production house representation for O’Herlihy. Her portfolio encompasses a wide range of visual artistry, from directing films and music videos to creating photographic stills. Known for a unique blend of analog and digital mediums, O’Herlihy’s work includes leading brands and top-tier magazines, where her vision consistently sparks conversation and brings heightened visibility to her subjects. Her glamorous, campy style pushes the boundaries of conventional artistry. Among her notable directorial credits is the Miley Cyrus music video “Prisoner” featuring Dua Lipa. “Alana’s ability to seamlessly merge old mediums with cutting-edge processes is a testament to her boundless creativity,” said Emi Stewart, executive producer at Object & Animal. “Her work challenges conventions while celebrating the visual grandeur of both past and present.” Object & Animal maintains offices in London, Los Angeles and New York. Read More