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    Verizon, McCann Take Best in Show At ANA Multicultural Excellence Awards For “Love Calls Back”

    By SHOOTUpdated:No Comments4213 Views
    Verizon EVP and CMO Diego Scotti
    NEW YORK --

    Verizon and its ad agency McCann Worldgroup won Best in Show distinction at the 2020 ANA Multicultural Excellence Awards for the campaign “Love Calls Back.”

    The campaign features a four-minute video with four members of the LGBTQ+ community reconnecting–and reconciling–in telephone calls with family members who originally rejected their sexual identity. The social media campaign ran across Verizon’s channels.

    Now in their 20th year, the ANA Multicultural Excellence Awards recognize client-side marketers and their agency or media partners who produced multicultural advertising campaigns between June 2019 and June 2020. This year’s competition, open to both ANA members and nonmembers, received 300 entries, the largest number of entries in the awards’ history.

    “‘Love Calls Back’ is an example of phenomenal storytelling grounded in Verizon’s commitment to diversity and inclusion in our creative,” said Verizon EVP and CMO Diego Scotti. “The work not only celebrates the LGBTQ+ community, but shows the impact of the connection our network provides–in these cases, life-changing re-connections. The Verizon and McCann teams did a wonderful job on this campaign and it is a true honor for it to be recognized in this way by the ANA.”

    In addition to the “Best in Show” award, grand prize winners also were honored in 13 categories for industry-leading advertising. The 2020 grand prize brand and agency winners in each category were as follows:

    BEST IN SHOW
    Digital/Social/Mobile
    Verizon
    McCann Worldgroup

    African-American
    American Family Insurance
    Elite Media

    Asian
    #WashTheHate
    IW Group

    Audio: Radio, Internet Radio, and Podcasts
    Tecate
    Remezcla

    Experiential Marketing
    Mastercard
    McCann Worldgroup

    Hispanic
    Tecate
    Remezcla

    LGBTQ+
    Mastercard
    McCann Worldgroup

    People with Disabilities
    Google AI/Canadian Down Syndrome
    FCB Canada

    Print
    Gillette Treo
    Grey NY

    Small Budget
    Courageous Conversation Global Foundation
    Goodby Silverstein & Partners

    Socially Responsible
    Verizon
    McCann Worldgroup

    Total Market
    Crayola Colors of the World skintone crayons
    McGarryBowen and Golin

    Significant Results
    Procter & Gamble
    Mediacom and iHeart

    The complete list of winners in the 2020 ANA Multicultural Excellence Awards competition, including category winners for the above, can be accessed here.

     

    Category:News
    Tags:ANA Multicultural Excellence AwardsMcCann Worldgroupverizon



    Producers Douglas Wick and Lucy Fisher To Receive Harold Lloyd Award From The Advanced Imaging Society

    Saturday, December 21, 2024

    Producers Douglas Wick and Lucy Fisher will be presented with the 2025 Harold Lloyd Award in recognition of their producing achievement in creating Gladiator II at The Advanced Imaging Society’s (AIS) 15th annual Lumiere Awards luncheon, which takes place Friday, February 7, 2025, at the Beverly Hills Hotel.

    Empowering their storytelling with groundbreaking technology and skill, Wick and Fisher have thrilled audiences and driven the film industry forward for three decades. Their steadfast dedication to the highest standards of cinematic excellence have resulted in epic films, including Memoirs of a Geisha, The Great Gatsby, the Stuart Little franchise, the Divergent Series and both Gladiator films. The first Gladiator earned Wick an Academy Award® for Best Picture. In light of their consistent and distinguished contributions over the years, as exemplified by this year’s Gladiator II, the Advanced Imaging Society wished to recognize the team with this year’s esteemed Harold Lloyd Award.

    “Doug Wick and Lucy Fisher of Red Wagon Entertainment have revolutionized modern filmmaking with their bold storytelling and ability to elevate large-scale productions to epic levels,” remarked Jim Chabin, AIS president. “Their work has not only captivated audiences but also redefined filmmaking standards, leaving an indelible mark on the art of cinema. At AIS. we deeply admire their visionary contributions and enduring influence on the film industry.”

    Suzanne Lloyd, granddaughter of the late, great Harold Lloyd, remarked, “Doug’s artistic vision and Lucy’s dynamic leadership have brought authenticity, beauty and profound emotion to some of our favorite epic films. Together, they are a... Read More

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