Two of Universal Publishing Production Music’s companies–Santa Monica-based Universal Production Music and Dallas-based FirstCom Music–are merging to create a new U.S.-based production music powerhouse spanning services, offerings and quality of music.
The combined entity will operate as Universal Production Music and will provide clients with personalized services, taking advantage of its world-class production music library, innovative search technologies, support from top creative teams, and streamlined licensing capabilities. As part of the global Universal Production Music family, which has operations across more than 30 countries, the combination will also draw upon the resources of its parent company, Universal Music Group.
Michael Sammis, president of Universal Production Music, stated, “Our newly combined U.S. team will partner with colleagues around the world to pursue new talent, develop innovative services, and use trend insights to benefit our customers’ projects. Together, they will continue to drive innovation while delivering superior music and services to our client base.”
In the U.S., Universal Production Music will operate under the leadership of Noah Rubinstein, VP of sales & marketing, and Carl Peel, VP of repertoire. Rubinstein will report to SVP and general manager George Macias; Peel will report to SVP of global repertoire Ken Nelson. Macias and Nelson report to Sammis.
“Combining our efforts offers clients a more expansive pool of artists, composers and producers to meet their real-time demands for compelling, new music,” said Peel. “This also creates more opportunities for our artist producers, as well as greater exposure for their music and access to more channels and client projects.”
“Current customers will continue to be supported by the same dedicated and knowledgeable account managers and search specialists whom they’ve trusted for years,” said Rubinstein. “We’ve brought the best of both worlds together and we’re now uniquely positioned to serve clients and prospective clients in every key vertical.”
The company’s merged catalog will be available through the single, expanded Universal Production Music website.
