Babson College's Entrepreneurial Management Teachings Prove Valuable Role In Front Of And Behind The Camera
By John Crawford, associate editor, Babson Magazine
Wellsley, MA --Babson Magazine, the alumni publication of Babson College, recently published the following article that SHOOT thought would be of interest to its readers. Reprinted with permission from Babson Magazine, the article focuses on alumni Stephen Lighthill, Robert Radler, Karen Webb, Fiona Horrigan and Paul Jones who share their film industry experiences and how their backgrounds led them on their individual paths to becoming cinematographers, producers and actors….
Stephen Lighthill, Babson College Class of ’61, know that the Altamonth Speedway concert would be a mess.
The 1969 event……..rest of article here
at end of article, can put…
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About Babson College
Located in Wellsley, Mass., Babson College is recognized internationally as a leader in entrepreneurial management education. Babson’s flagship course, Foundations of Management and Entreprenueurship, was recognized by the United States Association for Small Business and Entrepreneurship as having the most innovative entrepreneurship education course in the country. U.S. News & World Report ranks Babson’s MBA program #1 in entrepreneurship for the 15th straight year.
Editors Note
Gerald Giannone, co-owner of entreprenurial family business SHOOT Magazine/SHOOTonline, is a graduate of Babson College, Class of ’76.
Google Opens Its Defense In Antitrust Case Alleging Monopoly Over Online Ad Technology
Google opened its defense against allegations that it holds an illegal monopoly on online advertising technology Friday with witness testimony saying the industry is vastly more complex and competitive than portrayed by the federal government.
"The industry has been exceptionally fluid over the last 18 years," said Scott Sheffer, a vice president for global partnerships at Google, the company's first witness at its antitrust trial in federal court in Alexandria.
The Justice Department and a coalition of states contend that Google built and maintained an illegal monopoly over the technology that facilitates the buying and selling of online ads seen by consumers.
Google counters that the government's case improperly focuses on a narrow type of online ads — essentially the rectangular ones that appear on the top and on the right-hand side of a webpage. In its opening statement, Google's lawyers said the Supreme Court has warned judges against taking action when dealing with rapidly emerging technology like what Sheffer described because of the risk of error or unintended consequences.
Google says defining the market so narrowly ignores the competition it faces from social media companies, Amazon, streaming TV providers and others who offer advertisers the means to reach online consumers.
Justice Department lawyers called witnesses to testify for two weeks before resting their case Friday afternoon, detailing the ways that automated ad exchanges conduct auctions in a matter of milliseconds to determine which ads are placed in front of which consumers and how much they cost.
The department contends the auctions are finessed in subtle ways that benefit Google to the exclusion of would-be competitors and in ways that prevent... Read More